Seb Coe’s Biggest Challenge

In mid-September 2006 Lord Coe, public supremo of the successful London 2012 Olympic bid, turned down the opportunity to become chairman of UK Athletics. Sport journalists had widely assumed that Coe would slot into this made-for-Seb post, after Dave Moorcroft’s resignation as the chief executive of UK Athletics in August. But Lord Coe had bigger… Continue reading Seb Coe’s Biggest Challenge